roadway safety belongs to consumer goods. Consumer goods are products that are intended for immediate or short-term consumption. They are characterised by their short shelf life, as they are used up quickly or have an expiry date. These include food, drinks, and cosmetics. Due to their fast consumption rate, they are bought frequently and in large quantities. Consumer goods are generally cheaper than durable goods and are widely available to meet the constant needs of consumers. This leads to a high level of competition in this market segment. Many consumer goods are often bought impulsively and based on emotional factors, which means that advertising and marketing play an important role in this sector.
In the food and beverage sector, we have an immense range of consumer goods. It ranges from fresh foods such as fruit and vegetables, meat and seafood to packaged foods such as cereals, pasta, tinned food and ready meals. In this category, we also find a variety of beverages, both alcoholic, such as beer and wine, and non-alcoholic, such as water, juices, tea and coffee. The world of cosmetics and personal care products is equally rich in consumer goods. It includes products such as make-up, skin care products, hair care products, perfumes and many others. These products are often segmented by gender, age and skin type to meet the specific needs of consumers.
We also find a wide range of consumer goods in the cleaning products category. It includes household cleaners, dishwashing detergents, laundry detergents and many other products. These are essential to ensure cleanliness and hygiene in homes and offices. There is also a wide range of consumables in the office supplies sector. They include items such as paper, pens, notebooks, adhesives, staplers and many others. These are necessary to ensure daily operations in offices and schools.